Author: Group1 Nissan

Brie Larson is an American actress, filmmaker and singer. Recently she starred as Caron Danvers in the mega-Marvel movies Captain Marvel and Avengers: Endgame. She is also the face of Nissan USA and the TV ads featuring her dominated the US automaker ads, taking up three of the top most-seen spots in 2022.

American TV advertising is beyond huge. Mainstream sports such as NBA (baseball) and college football, and news and talk shows, draw tens of millions of viewers. Winning in this arena is vital to the success of any advertiser and Nissan has done very well last year.

Number one on the list is called Today Is Made For Thrill: Why Wait For Tomorrow? It was viewed 2.54 billion times and features a collage of Nissan cars, with Larson at the wheel. The ad is fast-paced and has exceptional production values and you just want to drive a Nissan right there.

Second on the list is 60 Years in 30 Seconds. This ad was seen 2.54 billion times and references Nissan’s 60-year legacy in the States. Yet again tightly written and directed, with great nostalgia shots followed by superb action footage.

Fifth on the list is Electric Cars For Electric Drivers, viewed 2.07 billion times. It talks about the Leaf legacy and the future of Nissan EVs, with the message that these vehicles have covered over 5 billion miles and they are so silent, you can hear your heart beating faster when you drive them.

So now you are wondering about ads three and four on that list, right? To be fair, and to show you the kind of competition in this market, here they are.

Number three is Dodge: We Do Power, which features muscle cars going fast, a pretty much-defining characteristic of that brand’s top models.

In fourth place is Subaru: Well Adventured. This is visually and conceptually very pretty, but probably two too many ideas crammed into one ad. But they know their market best.

The thing about these ads is that they are all aimed at brand building. It feels as if South African TV advertising is too small and too fractured to do that, and we have often been left with only hard-sell advertising instead.

If you want to keep up with Nissan news here and around the world, check out our blog or follow us on social media.

The post Three Top Five Viewed American TV Ad Spots For Nissan appeared first on Nissan Blog at Group1.

In addition to a comprehensive Nissan factory warranty, the Japanese automaker has a legacy of offering cars that are affordable and dependable. They are also known for manufacturing impressive performance cars, fashionable sport sedans, reliable bakkies and practical SUVs.

However, while modern cars are generally of higher quality, more reliable and with advanced technology, repairs are inevitable. Another consideration for car buyers is the increasing costs as vehicles are becoming more sophisticated, which is where the Nissan factory warranty comes into the equation.

In this guide, we share valuable insight into what the Nissan factory warranty covers, the associated costs and some of the extended warranties on offer.

Nissan Factory Warranty Coverage

While Nissan cars compare favourably to their competitors in terms of performance, fuel economy, and safety features, the average consumer is keeping their vehicle for seven years. This means it’s becoming increasingly important to look at a brand’s warranty coverage and extended warranty options.

The Nissan factory warranty is designed to cover any defects in material or workmanship, which take place during the first three years or 90 000km (whichever comes first). Coverage includes repairs at an authorised Nissan dealership, on all mechanical components including the engine, transmission and OE factory-fitted accessories.

The coverage of the Nissan warranty is 3 years/90,000 km for basic coverage and 5 years/150,000 km for the engine, which is on par with the offerings of other mainstream brands. Nissan Assured also provides 24-hour roadside assistance which offers towing services, flat battery and locksmith support and security sent to your location while you wait for assistance.

It’s worth noting that the Nissan factory warranty is only valid when the vehicle is serviced according to the manufacturer’s service schedule. This means that if you are not up-to-date with your car’s maintenance plan and some component fails, you may have to pay for parts or labour costs yourself.

What Is Not Covered Under The Nissan Factory Warranty?

With a few exceptions, the repairs and maintenance costs you come across should be covered if you are still within your factory warranty terms. The following is not covered by the Nissan factory warranty:

• Any scheduled or regular maintenance will come out of your pocket, including things like brake replacements, exhaust system, audio system, alarm and immobiliser, remote control and batteries, and tune-ups. You can find this information in your Owner’s Manual and the Nissan Service & Maintenance Guide.
• Your warranty will not cover car repairs that are needed due to a lack of maintenance.
• If you use unapproved, defective parts on your car, you won’t be able to get coverage from your warranty when something goes wrong.
• Parts not made by Nissan, or damage to other parts of the car caused by using non-Nissan parts will not be covered under warranty.
• Examples of damage not covered under your Nissan warranty include, but are not limited to, accidents, collisions, environmental conditions, racing, and theft.

The Nissan factory warranty does not cover the expenses associated with normal wear and tear or inspections. If anything were to happen to your Nissan vehicle during the warranty period, you would be responsible for labour, repair or replacement of warrantable parts/s and/or components. Repairs made during the warranty period will not cause it to be extended.

Costs And Extended Warranty Options

Nissan offers a variety of extended warranties for customers who want to keep their vehicle covered after the initial three-year/ 60,000km factory warranty expires. The most popular extended warranty option allows customers to extend the factory warranty coverage for up to seven years/ unlimited km with a Nissan Extended Warranty.

While the cost of an extended Nissan Warranty will vary depending on your model and year of manufacture, this additional cost can prove invaluable as it helps you avoid paying for expensive repair costs yourself.

It’s crucial to look at not just the coverage details but also the costs that come with any extended warranty for your Nissan. You should also compare different policy options – including some from third-party companies, which might have better coverage as well as lower prices.

Body Warranty And Using Nissan-Approved Body Repair Centres

The Nissan body warranty does not apply to the chassis and undercarriage and is subject to the requirements described in the conditions. Nissan promises that, from the date of sale to the original owner, the body of every new Nissan vehicle will not succumb to rust perforation for as long as ownership lasts.

If you’re looking to get your vehicle fixed and returned to its original condition, the Nissan Approved Body Repair Centre Network is the perfect solution. They only use quality parts and materials that are fitted by the manufacturer with several benefits:

• Only Nissan Genuine Parts are used on Nissan vehicles to maintain the 6-year anti-corrosion warranty
• All repair work is carried out by trained specialists using state-of-the-art equipment
• They provide precise quality control, so you can be confident that your vehicle will be returned to its factory-perfect condition
• Nissan conducts an independent 40-point check to ensure that all work meets Nissan’s precise quality standards

Find your nearest Group1 Nissan Service Centre.

Other Nissan Warranties And Considerations

The truth is, no warranty plan covers every part or aspect of your vehicle. Some common parts not covered in a standard Nissan factory warranty classified as bumper-to-bumper are tyres, factory accessories, headlights and electronic systems. Here are a few other Nissan warranties on offer:

• Vehicle battery warranty coverage is pro-rata, meaning Nissan will pay for a new battery if it fails within the first 24 months, and then successively lesser amounts up to 84 months (7 years).
• In terms of vehicle tyres, every Nissan tyre supplier provides its own warranty as described in Nissan’s warranty booklet.
• Accessory coverage for items such as the liners for Nissan bakkies, tow bars and roof racks, is separate from their respective manufacturers.
• Nissan’s corrosion coverage is for 5 years regardless of mileage, but it specifically does not cover the exhaust system. Any exterior trim corrosion coverage, such as body mouldings, lasts just 12 months/20,000 km.

Adjustment and Air Conditioner Refrigerant Recharge

All adjustments not associated with the replacement of parts are covered under warranty for the first 12 months, regardless of how many miles you’ve driven. In terms of the air conditioning system, you are covered for 72 months or 150,000 km under the New Vehicle Warranty. However, if you need to recharge the refrigerant and it is not associated with the repair or replacement of a warranted part, it will not be covered after the first 12 months.

Are Nissan Extended Warranties Transferable?

In some cases, you may want to consider an extended warranty and Nissan offers its own for new and pre-owned vehicles. These warranty plans are transferable to future buyers, should you sell the vehicle. The engine warranty, for example, covers more than the engine and transmission with other add-ons like

• Front-wheel, rear-wheel, or all-wheel drive components
• Suspension system components
• Fuel injection system
• Electrical components (starter, alternator, ignition system parts, and more)
• Air conditioning system
• Certain brake components
• Roadside assistance

The good news is, you don’t need to purchase an extended warranty when you buy your new Nissan car, bakkie or SUV. You can get one of Nissan’s plans any time before the original Nissan factory warranty expires.

Conclusion: Nissan Factory Warranty

In the end, whether or not you purchase an extended warranty is up to you and what you feel comfortable spending. Consider if it’s worth paying extra for more protection, or if you’re okay going without it.

In conclusion, if you own a Nissan car, it is in your best interest to learn about and compare the coverage of extended warranties and the Nissan factory warranty. With this knowledge, you can make an informed decision that will keep your vehicle running smoothly for years to come.

For more information on the Nissan factory warranty, contact your nearest Group1 Nissan in Kuils River, Johannesburg, Stellenbosch or Uitenhage.

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