Posted by Group1 Nissan on 29 Jun 2022
Fun fact: there are no penguins in the Arctic and there are no polar bears in Antarctica. Not yet, although if a bear could convince a chap called Chris Ramsey to give it a lift, this may change. You see, Ramsey is an extreme adventurer like Bear Grylls, except he drives and prefers drinking tea. Ramsey is planning the first drive from the magnetic North Pole to the magnetic South Pole via North, Central and South America. Why?
Why? Because it has never been done before. Because it involves driving the full range of extreme conditions – vast distances, freezing cold, snow and ice. Baking deserts and hot, damp jungles. Salt pans and some of the most rugged and dangerous mountains on earth. 27 000 kilometres of testing terrain – consider that the circumference of the earth is 40 075km. And Ramsey will do this in a Nissan Ariya electric vehicle. Why?
He is doing it in the Ariya to show the ‘yes but’ crowd that EVs are not little fragile rich persons’ runabouts that can take you to the mall and back before needing an overnight charge.
If anyone is qualified for this quest, it is Ramsey. He has undertaken various EV adventures over the last ten years. In 2017, for example, Ramsey and his wife Julie became the first team to complete the gruelling Mongol Rally in an all-electric vehicle. This gruelling rally is 13 000km long across 13 countries and over hectic terrain. They used their specially modified Nissan Leaf AT-EV (all-terrain electric vehicle), which they had to recharge 111 times at a cost of around R2000.
For the Pole to Pole adventure Ramsey is using a modified Nissan Ariya e-4ORCE. The Ariya is Nissan’s first all-electric SUV and e-4FORCE is Nissan’s most advanced all-wheel technology. It accurately manages power output and braking performance for smoothness and stability. This increases driver confidence by tracing the intended driving line over a variety of road surfaces, including wet and snowy roads, without having to change the driving style. The modifications include a more rugged exterior, upgraded wheels, tyres and suspension. Interestingly enough, Ramsey’s support vehicle will be a completely standard Nissan Ariya e-4ORCE.
This is a major commitment for both Ramsey and Nissan. Apart from the fun and wow factor of seeing someone attempting something so over-the-top, it also has a real-world goal of supporting Nissan Ambition 2030, the company’s long-term vision around electrification as a central focus. If Ramsey completes all or even most of this quest, it will firmly establish EVS as an exciting and very capable vehicle that can provide most of our mobility needs going forward.
Keep up with Nissan news, launches and other exciting events by subscribing to our blog.
The post Pole To Pole Down The Americas In A Nissan Ariya Electric Vehicle appeared first on Nissan Blog at Group1.
Posted by Group1 Nissan on 09 May 2022
The new stunning and future-ready Nissan Ariya electric crossover has won the iF Design Award in Germany. It shares the prestigious accolade with the Nissan Pavilion after a jury of experts comprehensively evaluated both using five specific criteria: idea, form, function, differentiation and impact.
The iF International Forum Design GmbH in Hannover, Germany, launched the iF design award in 1954 and has since become one of the world’s most prestigious design honours. In this year’s competition, an independent jury with 132 design experts evaluated 10,776 products and projects from 57 different countries.
The iF Design Award aims to recognise and publicise exceptional designs. This year’s awards were based on nine categories:
A jury of 50 manufacturers and designers of various industrial products selected the winners based on aesthetics, functionality, quality, ergonomics, durability, and innovation. The product design category saw around 7,900 entries from roughly 60 countries.
The Nissan Ariya electric crossover was recognised for its exceptional innovation as an EV and high-quality design which highlights Nissan’s unique concept of “Timeless Japanese Futurism”.
The stylish Nissan Ariya combines Nissan’s expertise in electric vehicles with all the latest connected technologies. This marks the next chapter in the Nissan EV story which looks set on making history. In addition to the stunning exterior, the Nissan Ariya also offers powerful acceleration and a smooth, quiet ride. The interior is synonymous with a living room by providing a warm welcome and comfortable environment for the driver and passengers.
The innovative Nissan Ariya crossover SUV is the result of Nissan’s incredible expertise in electric vehicles. While packed with some of the most advanced technologies, it employs simple but modern styling that sets this EV apart from the rest.
The Nissan Pavilion first opened in 2020 for a limited time where visitors could immerse themselves in the future of mobility. The building’s shape and the new Nissan logo represent Nissan’s idea that if you have a strong belief, it might even penetrate the sun. During the digital world premiere, the Nissan Ariya also adorned the new logo which was unveiled at the Nissan Pavilion.
Nissan has long been a leader in sustainable mobility solutions and wants to build a cleaner society. They want to become carbon neutral through the entire vehicle lifecycle and general operations by 2050 which comes from decades of research and development into programmes to help reduce emissions. Providing electric vehicle technologies that benefit the environment and society, including the Nissan Ariya, is but one glorious example.
The post Nissan Ariya EV Receives iF Design Award In Germany appeared first on Nissan Blog at Group1.